’60 Minutes’ Profile on Deion Sanders Sparks Outrage

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*Tomekia Reed, Jackson State women’s basketball coach, slammed CBS‘ 60 Minutes on Twitter over its Deion Sanders profile. 

Sunday’s segment chronicled Sanders’ NFL journey from cornerback to head coach of Jackson State and now leading to the football team at the University of Colorado Boulder.

In the report, “60 Minutes” correspondent Jon Wertheim pointed out the differences between Boulder and Jackson and seemingly portrayed the latter in a bad light. 

“The distance between Jackson and Boulder is a thousand miles, and immeasurably further culturally,” Wertheim said, TV Insider reports. “Sanders went from a city that is 83 percent black to one that is one percent black. From a place with a water crisis to a kind of hipster college town where there’s a shop devoted to kites.”

An image of a dilapidated house appeared during Wertheim’s voiceover. Reed was watching the program and hit up Twitter to share her criticism of how Jackson was depicted.

@60Minutes y’all made Jackson, MS look horrible. You should be ashamed of yourselves for showing the worst house you can find in America and make it like that describes us. I’m not even sure if that abandoned house you showed is even in Jackson. #ThisisHome

— Coach Tomekia Reed (@CoachTReed) September 18, 2023

“@60Minutes y’all made Jackson, MS look horrible,” Reed tweeted Sunday (September 17) night, TV Insider reports. “You should be ashamed of yourselves for showing the worst house you can find in America and make it like that describes us. I’m not even sure if that abandoned house you showed is even in Jackson. #ThisisHome.”

Reed explained to X users that the show did an unfair job at “comparing Jackson, MS to Boulder, CO.”

She wrote, “They showed very nice locations in Boulder and showed the worst they could find in Jackson, MS. We have so much more to show that wouldn’t have hurt @60Minutes to take time to spotlight.”

JSU football head coach T.C. Taylor also came to the defense of the city.

“It gave a bad look on Jackson, I thought,” said Taylor, a McComb native and Jackson State alumni. “Jackson has plenty of bright spots. There’s some good things going on in the city with this program and Jackson State in itself. When you see things like that and how they portrayed it, you know, they’re the media, so they control the narrative. But if you’re from here, born and raised here, you know what the city of Jackson is all about and the state of Mississippi.”

Meanwhile, a source told the New York Post that the image of the dilapidated house was shot near the Jackson State football facility. 

Coach Taylor said he was not pleased with how 60 Minutes portrayed the city of Jackson in their latest episode with Deion Sanders.

“It put a bad look on Jackson, I thought… There’s some good things going on here in the city. @WLBT pic.twitter.com/E3g2vHcXk1

— Garrett Busby (@gsbusby) September 19, 2023

READ MORE: Colorado’s Deion Sanders Condemns Death Threats Aimed At Colorado State Player for Late Hit | WATCH

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