Score, a dating app designed for singles with good to excellent credit scores, has officially shut down after six months in operation.
Score’s Limited Run
Black-owned financial literacy startup Neon Money Club launched Score last February as a 90-day pop-up to start a broader conversation about financial health and dating,
However, unexpectedly high user interest led the founders to extend its service.
During its brief existence, Score managed to attract approximately 18,000 users and was responsible for about 8,000 matches.
Despite these numbers, the app’s creators, Luke Bailey and Jackie Liao, confirmed its closure, stating that Score had always been intended as a temporary project.
Battling the dating app giants
While Score did gather significant data on modern dating trends, including insights into credit score disparities across different generations and genders, its founders say it could not overcome the broader market pressures.
Bailey told TechCrunch that larger dating companies are currently preoccupied with keeping their own platforms relevant, making it difficult for smaller, niche apps like Score to maintain a lasting presence.
Neon Money Club continues to focus on its core mission of promoting financial wellness.
The company, which previously launched the first Black-owned American Express card, also hinted at future projects aimed at integrating financial education into everyday life.
Feature Image Credit: Neon Money Club