According to Bloomberg, Marcy Venture Partners (MVP), co-founded by “Jay-Z” Carter, is reportedly nearing a significant merger with Pendulum Holdings’ investment arm.
This deal could create a new entity with over $1 billion in assets under management.
Strategic Expansion Through Merger
Sources close to the discussions, who preferred to remain anonymous, have indicated that the merger between these two California-based powerhouses is almost finalized.
Both entities have declined to comment on these speculations.
Marcy Venture Partners, established in 2018 by Jay-Z alongside Jay Brown and Larry Marcus, has demonstrated an eye for culture-driven investments.
It has successfully channelled funds into diverse sectors such as a vegan chicken nugget startup, Merit Beauty, kitchenware brand Our Place, and the parenting resource Babylist.
Diverse Portfolio Driving Growth
The firm’s investment ethos, deeply rooted in consumer and cultural trends, has backed notable ventures like Rihanna’s lingerie line and a cryptocurrency security firm.
Pendulum, founded a year after MVP by Robbie and D’Rita Robinson, invests in unique brands like Chinese food company Fly by Jing and co-working space provider Saltbox.
Robbie Robinson’s resume includes a stint as a financial advisor to Obama, further cementing Pendulum’s reputation in financial circles.
