SZA is that girl. Since its release, her album has spent 10 weeks, so far, at No.1 on the Billboard 200. The Grammy-award winning singer/songwriter is currently on her sold-out SOS tour. And, she’s also been serving us a whole lot of body on Instagram and the red carpet lately, so it’s no surprise that the underwear brand Skims tapped her to star in its latest campaign.
“I’m excited to be in Skims’ latest Fits Everybody underwear campaign and to align myself with a brand that strives to make women feel both comfortable and sexy,” said SZA.
As a way of honoring its partnership with the red hot recording artist, Skims is putting up billboards around The Forum in Los Angeles and across the U.S. in addition to launching the campaign on digital and social platforms.
“SZA’s honesty, confidence, and dynamic energy are unparalleled. She’s truly the woman of the moment, and I’m so honored for her to be featured in Skims’ latest campaign,” said Kim Kardashian, Skims co-founder and creative director.
Check out the campaign images, below.
Image: courtesy of Skims.
Image: courtesy of Skims.
Image: courtesy of Skims.